01Introduction

This Privacy Policy describes how Delulu Creations ("we," "our," "us") collects, uses, and protects the information you provide when interacting with our website, services, or communications.

By accessing delulu-creations.com or engaging with our services, you agree to the practices described here. If you don't agree, please don't use the site.

We're a small team based in Ho Chi Minh City. We don't sell data. We don't track you across the web. We collect what we need to do good work — and nothing else.

02Information we collect

Information you give us directly

When you submit a brief, sign up for our newsletter, apply to a job, or contact us, we collect what you choose to share — typically:

• Name and contact details (email, phone)
• Company name and role
• Project briefs, attachments, or messages
• CV and portfolio (for job applications)
• Newsletter preferences

Information collected automatically

When you visit our site, we collect basic technical information:

• IP address and approximate location
• Browser type, device, operating system
• Pages visited, time spent, referral source
• Anonymous analytics events (e.g., button clicks)

03How we use your information

We use the information you share for limited, specific purposes:

• To respond to your brief or message — replying to inquiries, scheduling discovery calls, sending proposals.
• To provide our services — managing client engagements, delivering project work, invoicing.
• To send you newsletters — only if you've subscribed; you can unsubscribe at any time.
• To process job applications — reviewing your CV, contacting you for interviews.
• To improve our website — understanding how visitors use the site to make it better.
• To comply with legal obligations — when required by Vietnamese law or applicable regulations.

We don't use your information for automated decision-making, profiling, or any purpose not stated above.

04How we share information

We share your information only when necessary to provide our services or comply with the law. Specifically:

• Service providers — trusted third parties who help us operate (email service, hosting, analytics, form processing). They access only what's needed and are contractually bound to protect it.
• Legal compliance — when required by court order, regulation, or to protect our rights and safety.
• Business transfer — if Delulu Creations merges or transfers ownership, your information may be part of that transfer (you'd be notified first).

We do not sell your personal information. We don't share it with advertisers, data brokers, or marketing networks.

05Cookies & tracking

We use minimal cookies. Specifically:

• Strictly necessary cookies — for the site to function (e.g., remembering language preferences).
• Analytics cookies — anonymous usage data via Vercel Analytics or Plausible. No personal identification, no cross-site tracking.

We don't use advertising cookies, third-party retargeting, or behavioral tracking. Your browser settings let you reject any non-essential cookies — and the site will still work fine.

06Your rights

You have the right to:

• Access — request a copy of the personal information we hold about you.
• Correct — ask us to fix anything inaccurate.
• Delete — ask us to remove your information (subject to legal retention requirements).
• Object — opt out of certain uses, like newsletter mailings.
• Portability — receive your data in a machine-readable format.
• Withdraw consent — at any time, with no consequence to you.

To exercise any of these rights, email storyteller@delulucreations.com. We aim to respond within 14 days.

07Data security

We protect your information using reasonable industry-standard measures:

• HTTPS encryption for all data in transit
• Access controls — only team members who need access have it
• Reputable cloud providers with robust security (Vercel, Sanity, etc.)
• Regular review of our data handling practices

No system is perfectly secure. If we discover a data breach affecting you, we'll notify you promptly and explain what happened and what we're doing about it.

08Retention & deletion

We keep your information only as long as needed for the purposes described:

• Brief submissions — kept for 24 months after last contact, then deleted.
• Newsletter subscriptions — kept until you unsubscribe.
• Client project data — kept according to contract terms (typically 7 years for tax/legal compliance, then archived or deleted).
• Job applications — kept for 12 months after the role closes, then deleted (unless you ask us to keep on file).
• Analytics data — anonymous, aggregated, kept 24 months max.

09Acceptance of terms

By accessing or using delulu-creations.com, you agree to these Terms of Service and our Privacy Policy. If you don't agree, please don't use the site.

These terms may change. When they do, we'll update the "last updated" date at the top of this page. Your continued use after changes means you accept the updated terms.

10Use license

We grant you a limited, non-exclusive, revocable license to access and view our website for personal or business research purposes. You may not:

• Reproduce, distribute, or commercially exploit our content without permission
• Modify, reverse-engineer, or scrape the site
• Use automated tools to harvest data or send unsolicited inquiries
• Frame, mirror, or copy substantial portions of the site

If you'd like to share or reference our work, just ask — we usually say yes.

11Intellectual property

All content on this site — text, photographs, videos, design, logos, and code — is owned by Delulu Creations or used under license. The "Delulu Creations" name and logo are trademarks of our company.

Project work shown in case studies remains the property of the respective clients, displayed here with their permission for portfolio purposes.

12Client engagements

Engagements with Delulu Creations are governed by separate written agreements (Statements of Work, MSAs, or service contracts). These Terms of Service apply only to your use of this website — not to commissioned work.

For client projects:

• Final deliverables and ownership are defined in your contract
• Project IP transfer occurs upon final payment
• We retain the right to display completed work in our portfolio (with reasonable client approval)
• Confidential information is governed by your specific NDA terms

13Prohibited use

You may not use our site or services to:

• Violate any law, regulation, or third-party right
• Transmit viruses, malware, or harmful code
• Attempt unauthorized access to our systems or other users' data
• Send spam, harvest contacts, or impersonate Delulu Creations
• Engage in conduct that could harm our reputation, users, or partners

We reserve the right to terminate access to anyone misusing the site.

14Disclaimer

Our website is provided "as is." We make reasonable efforts to keep content accurate and up to date, but we don't warrant that:

• The site will be uninterrupted, secure, or error-free
• All information is current or complete
• Results from our services will match specific expectations (every project is unique)

Marketing case studies and showreel content reflect past results, not guarantees of future performance.

15Limitations of liability

To the fullest extent permitted by law, Delulu Creations is not liable for indirect, incidental, special, consequential, or punitive damages arising from your use of the site — including loss of data, profits, or business interruption.

Our total liability for any claim is limited to the amount you've paid us in the 12 months before the claim arose, or 5,000,000 VND, whichever is greater.

This limitation doesn't apply to liabilities that can't be excluded under Vietnamese law (e.g., gross negligence or willful misconduct).

16Governing law & disputes

These terms are governed by the laws of the Socialist Republic of Vietnam. Any disputes arising from your use of the site will be resolved in the competent courts of Ho Chi Minh City.

Before formal proceedings, we ask that you contact us first — most issues can be resolved through honest conversation.