Start your event story
50+
storyable
events delivered
Services Storyable Events
Core craft · Live

Storyable EventPlanning & Management.

Every event is more than a gathering — it's a narrative waiting to unfold. From concept to curtain call.

Service
Event planning & management
Track record
50+ events · 20+ brands
Scale
Intimate (50) to Mass (5,000+)
Headquartered
Ho Chi Minh City
Event Is Life Event Is Story Event Is Memory Event Is Life Event Is Story Event Is Memory
01 — Our philosophy

Events that are
lived,
remembered,
and retold.

At Delulu, we don't produce events. We curate immersive, story-led experiences that reflect your brand's identity and captivate your audience at every touchpoint. From concept to execution, we build events that people don't just attend — they remember, retell, and relive.

02 — What we story

From intimate gatherings
to large-scale productions.

Six event categories. One storyable approach. Each one tailored to the moment your brand is trying to make.

01 / Corporate

Corporate & Internal

For the people behind the brand

Annual conventions, AGMs, kickoffs, town halls — high-stakes moments where culture is built and milestones celebrated.

SS Rice News Annual Convention · Manulife Agency Concert
02 / Launch

Brand & Product Launch

For the moment of arrival

Press events, product unveilings, collection launches — first impressions that need to be unforgettable, on-strategy, and earned-media worthy.

Guerlain Abeille Royale Exclusive · Confidential luxury launches
03 / Activation

Activation & Pop-up

For the streets, the crowds

Roadshows, pop-up experiences, tactical activations — where your brand walks into the audience's everyday life and starts a conversation.

Range Rover Sport Track Experience · Multi-city campaigns
04 / Concert

Concert & Festival

For the lights, the lineup

Music shows, festivals, branded concerts — full-scale productions where show direction, talent coordination, and crowd safety converge.

Manulife Agency Concert · Little Roses Foundation Concert
05 / Exhibition

Exhibition & Showcase

For the curators, the collectors

Art exhibitions, brand showcases, immersive walkthroughs — multi-day environments where every visitor charts their own narrative.

Little Roses Foundation Exhibition · Brand showcases
06 / Private

Private & VIP

For the few, the chosen

VIP dinners, closed-door experiences, founder gatherings — intimate evenings where service, ambiance, and discretion define the night.

Guerlain VIP Evenings · Founder dinners
03 — From A to Z

We handle every step
so you focus on the story.

"Any task to organize a flawless event."

01

Strategic Planning

Brand alignment, event objectives, audience strategy, KPI mapping.

02

Ideation & Concept

Big idea generation, narrative architecture, mood boards, naming.

03

Creative Content

Scripts, MC scripts, video content, brand storytelling, copywriting.

04

Visual Production

Set design, key visuals, signage, branded environments, props.

05

Operations & Logistics

Venue, vendors, permits, transportation, F&B, technical riders.

06

Show Directing

Run-of-show, technical direction, talent coordination, rehearsals.

07

Talent & KOL

Booking, briefing, contract management, day-of coordination.

08

Event Running

On-the-day operations, hostess training, guest management, crisis response.

Event is life. Event is story. Event is everything we do.

04 — How we work

The Delulu method.

Six stages. One narrative thread. From the first listen to the final recap.

01
Listen

Deep Dive

Listen, understand, align with your brand, audience, and ambition.

02
Imagine

Story Craft

Big idea, narrative concept, creative routes presented.

03
Design

Creative Dev

Design system, content, mood boards, prototypes, samples.

04
Build

Pre-production

Logistics, vendors, rehearsals, run-of-show finalization.

05
Show

Event Night

Show direction, real-time operations, flawless delivery.

06
Recap

Post-event

Analytics, report, lessons, asset library for future use.

05 — Storyable events we've crafted

Selected work.

View all event stories
06 — Frequently asked

Common questions.

How early should we start planning? +
Ideally 3–6 months for medium-scale events. For larger productions like exhibitions, festivals, or galas, 6+ months gives us room to source the right venues, talents, and craftsmanship. Tight timelines? We've delivered in 4 weeks before — but it's never our preference, and budgets typically reflect the urgency.
What's the typical budget range? +
We've worked across budgets from 300M VND for intimate brand activations to 5B+ VND for flagship campaigns. Most of our event work falls in the 500M–2B range. We'll always be transparent about what's possible at your budget — and if it doesn't fit, we'll say so.
Do you handle international events? +
Yes. We've produced events outside Vietnam through trusted local partners and fly-in production teams. International work has additional complexity (logistics, permits, cultural research) — we factor that in transparently from day one.
Can you work with our existing vendors? +
Of course. Many clients have preferred AV partners, caterers, or talent agencies. We'll integrate them into the production flow and take ownership of coordination so you don't manage multiple suppliers.
What makes Delulu different from other agencies? +
Three things. First — story-first thinking. Every project starts with "what's the narrative?" before logistics. Second — flat structure, where junior ideas matter as much as senior ones. Third — our S.T.E.P. operating principle (Storyable, Transparent, Excellent execution, Purposeful creativity) is how we operate, not just what we say.
Do you provide post-event content & reports? +
Yes — a full post-event package is standard. Includes hi-res photography (selected and edited), social-ready clips, BTS footage, attendance and engagement analytics, media coverage tracking, and a debrief deck. The asset library becomes yours to use across future communications.

Your event,
our craft.

Ready to write your next story? Tell us what you're imagining — we'll help you unveil it.

Start your event story
Or talk to a human: storyteller@delulucreations.com · +84 988 969 428